Abstract: Used improperly as a synonym for “bad taste”, the term kitsch refers to one of the most important aesthetic categories of the last century. This paper, after trying to provide a historical framework of kitsch, focuses on two themes: the kitsch object and the link between postmodernism and kitsch, which will be referred to as neo-kitsch. In the first field of investigation, through the morphology of the kitsch object, the opposition of the kitsch aesthetic to that of functionalism will be outlined. Neo-kitsch, on the other hand, will be interpreted as a process of aesthetic hybridisation, one of the most obvious results of postmodern aesthetics.

Key words: aesthetics, kitsch; functionalism, postmodernism, neo-kitsch; contemporary art